Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business. Kindra Hall
Stories-That-Stick-How.pdf
ISBN: 9781400211937 | 240 pages | 6 Mb
- Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business
- Kindra Hall
- Page: 240
- Format: pdf, ePub, fb2, mobi
- ISBN: 9781400211937
- Publisher: HarperCollins Leadership
Ebook for mobile download Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business PDF MOBI by Kindra Hall 9781400211937 English version
Overview
The moment you take control of your stories, you take control of your business and your life. You keep hearing how story is the latest-and-greatest business tool, and that storytelling can do everything—from helping leaders better communicate to motivating sales teams and winning customers away from competitors. But what stories do you need to tell? And how do you tell them? In Stories That Stick, Kindra Hall, professional storyteller and nationally-known speaker, reveals the four unique stories you can use to differentiate, captivate, and elevate: the Value Story, to convince customers they need what you provide; the Founder Story, to persuade investors and customers your organization is worth the investment; the Purpose Story, to align and inspire your employees and internal customers; and the Customer Story, to allow those who use your product or service to share their authentic experiences with others. Telling these stories well is a simple, accessible skill anyone can develop. With case studies, company profiles, and anecdotes backed with original research, Hall presents storytelling as the underutilized talent that separates the good from the best in business. She offers specific, actionable steps readers can take to find, craft, and leverage the stories they already have and simply aren’t telling. Every person, every organization has at least four stories at their disposal. Will you tell yours?
Links:
Download amazon kindle books to computer The LEGO BOOST Idea Book: 95 Simple Robots and Clever Contraptions PDF
Electronics ebooks free download Strategic Reframing: The Oxford Scenario Planning Approach
Free italian audio books download Cold Iron 9780316399319 (English literature) by Miles Cameron ePub
Download ebooks google A Match Made for Murder by Iona Whishaw (English Edition)
Free download of bookworm full version The Empath's Survival Guide: Life Strategies for Sensitive People 9781683642114
Free audio books download great books for free The Socialite 9780785233541 by J'nell Ciesielski MOBI RTF ePub
0コメント